Registered CrossFit Medical Society Health Hub
Your health plan,
built on real numbers.
Nutrition and lifestyle coaching driven by your real bloodwork, body composition, and blood pressure. Not a generic meal plan. Not a supplement pitch. All in one place, all in Manteca.
In partnership with CrossFit Medical Society. Not a substitute for primary care.
“Normal” is built on the average American. Optimal is built on you.
The current healthcare system is built for sick care.
Reactive
Your doctor waits until something is wrong. By then it has often been building for years.
Minimal data
A standard physical gives you just enough to rule out disease. Not enough to optimize anything.
No action plan
Even when something shows up, nobody connects it to what you actually do every day.
It is built to detect disease and prevent it. Not to optimize you.
Not sick care. Not a wellness clinic.
Most healthcare waits until you are sick. Most wellness clinics push hormones and peptides. Both are quick fixes. This is the third thing: a physician reads your bloodwork, and a coach helps you actually act on it, one habit at a time.
Real people. Real results they could feel.
“Normal range doesn’t necessarily mean optimal.”
Excel member · male · 42“I’ve had daytime fatigue for a decade. I’d never once had a Vitamin D test. Clinically deficient. What a simple thing to fix.”
Excel member · male · 41“I would have just kept powering through until something broke.”
Excel member · male · 57“There is a peace that can be found in knowing.”
Excel member · female · 54
Dr. Tom McCoy
Physician · CrossFit Medical Society
Dr. McCoy reviews your results in context. Not just whether you are in range, but what your numbers mean for your specific life, your training, your sleep, and your goals. This is the conversation most people never get from a standard physical.
How it works.
Order your labs and consult
You order your own panels at our discounted rates. We tell you exactly what to get.
Your physician reads them
At your consult, our partner physician interprets your results. Your navigator sits in.
You get your plan
Your navigator builds it around your numbers, then coaches you monthly and quarterly.
The labs your physical skips.
Foundations Panel
The core panel. Markers your standard physical rarely runs.
- Lipid Panel + ApoB
- Lipoprotein (a)
- hs-CRP
- Hemoglobin A1c
- Insulin
- Comp. Metabolic Panel
- CBC w/ differential
- Uric Acid
- Cystatin-C
- Homocysteine
- Vitamin D
- B12 + Folate
- Ferritin
- TSH (rfx free T4)
- Testosterone, Free + Total
- Estradiol
- DHEA-Sulfate
- SHBG
- Cortisol
- FSH + LH
Elite Panel
Everything in Foundations, plus deeper markers. Male and female versions.
- NMR LipoProfile
- IGF-1
- GGT
- aPTT
- Iron + TIBC
- Transferrin
- Free + Reverse T3
- Free T4
- Creatine Kinase
- Prolactin
- Free DHT
- RBC Magnesium
- PSA (men)
- Progesterone (women)
Built with CrossFit Medical Society to track the markers that actually predict long-term health, and processed through LabCorp. You order your panels directly at our discounted rates, so the results are yours. We tell you exactly what to get.
Data is easy. Knowing what to do with it isn’t.
$4,000 to $6,000
per year, at direct-pay retail
And you would still be doing it alone.
Up to 70% less
on the whole year of testing, through our rates
- An exclusive deep discount. Your labs, consults and testing run up to 70% less than the direct-pay rates at places like Quest and LabCorp, on more advanced and precise panels.
- Optimal ranges, not population averages. Most reports compare you to a sick population. Ours read against what is optimal for longevity and performance.
- A physician who knows your training. Dr. McCoy reviews your results in context, then coaching ties them to what you do every day.
- You own your results. You order your labs and consult directly. Nothing is marked up, and nothing is locked behind a package.
Our analysis is trained on optimal reference ranges, not the drifting “normal” ranges built on an increasingly unhealthy general population. A number can be flagged “normal” and still be quietly costing you years.
Customized to maximize your health.
No two plans here look the same. Everyone starts on the same base membership, then you decide how deep you want to go. How much testing, how often you want a physician in the room, what you add on top. We build the coaching around whatever you choose.
$99/mo
Your coaching membership. 6-month agreement to start, then month to month. FSA and HSA accepted.
Book a Free ConsultWhat your $99 gets you.
Your personal Health Navigator Coach
One coach who specializes in metabolic health, start to finish. You are never re-explaining your history to someone new.
A 30-minute coaching meeting every month
In person at Excel or by video, your choice. Everything below gets covered, every month.
Nutrition and supplement guidance
What to eat and what is actually worth taking for your markers. You never have to buy anything from us.
Quarterly Fit3D body scans
A full body composition scan every quarter, so you see the change instead of guessing at it.
Blood pressure and resting heart rate
Tracked with you over time, not checked once a year and forgotten.
A plan built on your numbers
Built and adjusted around your physician’s read and what your markers actually say.
Thirty minutes on you, and only you.
Here is exactly what gets covered.
- Your labs, read line by line. We go through your latest panel together in plain language. What moved, what did not, and what it actually means for you.
- Nutrition that fits your life. Not a meal plan off a shelf. What you are really eating, and the one or two changes that move your markers.
- Supplements, honestly. What is worth taking for your numbers and what you can stop buying. You never have to buy any from us.
- Blood pressure and resting heart rate. Taken and logged every time, so you watch a trend instead of one reading once a year.
- Your body composition. Your Fit3D scan read against the last one, muscle and fat separately, so progress is measured and not guessed at.
- One or two things to work on. You leave with something specific to do before next month. Not a lecture, not a binder you never open.
You decide how deep to go.
You order and pay for your labs at an exclusive discount, up to 70% less than the direct rates at popular labs like Quest and LabCorp, on more advanced and precise panels. The results are yours to keep. What you spend depends on what you pick, and we go through the options together on your free consult.
Which panels
Foundations is $199 and the more complete Elite is $450, at our exclusive member rate. The same panels run $600 to $1,200 at Quest or LabCorp. We tell you exactly what to order.
How many physician consults
With our partner physician. One to get you started, or check in again later in the year. Your Health Navigator Coach may sit in, if you choose.
What you add on
VO₂ Max testing on our testing days. More time with your Health Navigator Coach. More time with our physician. More frequent follow-up labs so you are not waiting a year to see if something moved. You build it around the goal you are actually chasing.
Current members stay on the plan they are already on.
Built by a gym. Backed by physicians.
15+ years serving Manteca. Partnered with Dr. McCoy and the CrossFit Medical Society. We make money when you stay, get results, and tell your friends. Not when we sell you another bottle.
Before you apply.
Is this a replacement for my doctor?
No. This works alongside your primary care, it does not replace it. Think of it as the proactive, optimization-focused layer most physicals never get to. If something needs medical attention, Dr. McCoy will point you in the right direction.
What makes the bloodwork different from my annual physical?
A standard panel is built to catch disease. Ours is built to catch drift, years earlier, with advanced markers most physicals never order, then read against optimal ranges instead of just “normal.”
Do I have to be a CrossFit member?
No. The health coaching membership stands on its own. CrossFit is available if you want it, not required.
Why a 6-month agreement?
Because a single snapshot does not tell you much. Six months is long enough to change a habit, retest, and see whether what you are doing is actually working. After that you are month to month.
How much of my time does it take?
A quick lab draw, a physician consult, and thirty minutes a month with your coach. We concierge the logistics so you do not have to chase anything.
Do you sell supplements, hormones, or peptides?
No, we do not sell peptides or hormones. We coach you on your own numbers. If your physician determines you need pharmaceutical intervention, we can help facilitate that with the appropriate medical provider inside our partner network, or you can take your results to your own physician.
Do I own my bloodwork?
Yes. You order and pay for your labs directly, so the results are yours.
What do the labs and the consult cost?
Foundations is $199 and Elite is $450, at our exclusive member rate. The same panels run $600 to $1,200 at Quest or LabCorp. A physician consult is about $300. You order and pay for them directly, so the results are yours, and we go through the options with you on your free consult.
Do you take FSA or HSA?
Yes.
Where are you?
Excel Health and Fitness, 1433 Moffat Blvd Ste 1, Manteca CA.
Book a free consult.
We onboard in small groups. Fill out the short form below and we will reach out to get you started.
Excel Health & Fitness · Community Health Hub · Manteca, CA
Not a substitute for primary care.
Book a Free Consult